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UT Austin Social Media
Project Type
Social Media Management and Content Creation
Date
October 2023 - September 2024
Role
Social Media Coordinator (Full-Time)
Location
University of Texas at Austin - UMAC Department
Social Media Portfolio
Description
The Role: As a former Longhorn, returning to work at UT was a dream come true. I served as a content creator for the university’s flagship social channels, reaching an audience of over 2 million followers.
The Work: I pitched, produced, and published daily content covering a range of topics. From research advancements to high-profile events like concerts, graduation, football games, CMA Awards performances, and live tapings of Good Morning America.
The Impact: My content alone generated over 1.2 million views and 600,000+ likes, amplifying UT’s voice and spirit on a national stage.
